Upside was founded on a simple premise: to elevate the quality of life for older adults and help create an all-inclusive apartment experience – because joining Upside isn’t just a place to live, it’s an elevated lifestyle. We truly believe that you should be able to live independently while still getting the care that you need and deserve.
Upside is unlike any other senior living – it’s truly a unique experience. We help you find a luxury apartment that fits your lifestyle in an area that you love. We’ll provide you with a resort-like setting that includes concierge services and access to incredible amenities and services. Our solution is completely customizable, add services that are helpful for you and you won’t pay for the ones that you don’t use.
Upside is not traditional senior living, and that’s what makes it so unique. Simply put, Upside is a traditional luxury-style apartment living option with an extra layer of assistance, whenever and however you need it. You won’t find our services on one single campus. We don’t offer age-restricted housing options. There is no rigid schedule of activities like bingo or crafts. Instead, we help connect you with events and groups you are genuinely interested in within your apartment or local community. It is our mission to provide you with the home, services, activities, and meals that you want – without limitations.
Upside Independent Living is about customizing amenities and services that cater to your lifestyle, rather than the traditional senior living options that leave you stuck in a repetitive routine. When you live in a luxury Upside apartment, you have the freedom to choose the services that best suit you. We don’t want you to pay for the things that you don’t want or need. You’ll never be stuck paying for anything that you don’t use, and you’ll always have the option to add or remove the services that you want.Learn How It Works
At a traditional retirement facility it can be difficult to watch everyone around you age rapidly and experience both physical and cognitive decline. You may find you feel yourself aging faster when you’re surrounded by other people who are aging too. That’s why Upside members live in mixed age apartments. Intergenerational relationships are a critical ingredient in well-being, particularly as we age. Today, an accumulating body of research on purpose, generativity, relationships, and face-to-face contact suggests that engagement with others that flows down the generational chain may well make you healthier, happier, and live longer.
Upside is a solution for aging adults looking for flexibility; a lifestyle with no restrictions. While our homes are for 55+ residents, you’re welcome to have overnight guests of any age, which can be a restriction of Senior Living Facilities. Sleepovers at Grandma’s never have to stop! Additionally, our services, like grocery delivery and cleaning services, give you time to do the things you love and adapt to your schedule. Planning a month-long trip? No worries! We will pause all services until you return. Want a change of scenery? Coordinate a move with your Upside Manager to one of our other premium apartments.
Depending on what type of retirement community you select, you may be giving up a great deal of your privacy. While many seniors enjoy the socialization that takes place in independent living facilities, there are also times when they just want to be alone and it can be hard to maintain privacy when you’re always surrounded by people. Likewise, other traditional senior living amenities like social programming, pre-decided dining times and menus, and quiet hours, among others, don’t allow for you to create a schedule that works best for you.
At a traditional retirement facility you might have to start paying for services long before you actually need them. There’s no way to know if you will ever actually need these services, yet you may not be able to opt-out of them. At Upside, you only pay for the services you use. You can even use a specific service for one month and cancel the next.
Some retirement facilities have rules you might find restrictive, yet are a mandatory part of living in the community. Curfews, decoration restrictions, and other rules might make you feel as though you have less freedom than you would prefer in your golden years. At Upside you only have to follow the rules of the apartment you choose. No curfews, no visitor restrictions, no age limits.
Founder & CEO
Jake is the Founder and CEO of Upside, whose mission is to enhance the quality of life of older adults everywhere. Upside is the first and only fully managed living option for older adults, providing a flexible and exciting alternative to traditional senior living.
Jake previously co-founded Papa – a company which pairs older adults and families with “Papa Pals” for companionship and assistance with everyday tasks – based on experience with his own grandfather (who he called papa).
Upside’s mission is deeply personal for Jake. After moving his own ‘papa’ to senior living, he realized that there was an opportunity to create a better experience – this time for his grandmother, Margarita.
Founder & COO
Peter is the Founder and COO of Upside, whose mission is to enhance the quality of life of older adults everywhere. Upside is the first and only fully managed living option for older adults, providing a flexible and exciting alternative to traditional senior living.
“Our goal is to help people age in the right place, and that journey begins with offering residents the safest, most secure environments possible so they can be free to live their best lives. Home is an “upstream” factor of overall health — the core of everything we do at Upside. If you can’t get that right, then the other things you do to positively impact your wellness and longevity don’t have as strong of an effect.”
Peter is passionate about Upside’s mission, having dealt with so many of these challenges with his own grandparents.